Do AR Product Previews Actually Lead to Purchases [New Research]
According to a recent Retail Dive survey, 55% of consumers still prefer to shop in stores because they like to see or test out products before they buy them.
Moses Tychicas
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![Do AR Product Previews Actually Lead to Purchases [New Research]](https://blog.hubspot.com/hubfs/augmented-reality-previews%20.jpg#keepProtocol)
According to a recent Retail Dive survey, 55% of consumers still prefer to shop in stores because they like to see or test out products before they buy them.
